😄CLIENT : SCHNEIDER ELECTRIC
📅 PERIOD: APRIL - JUNE 2018
📝PROJECT: EVENT TOUR FOR THE LAUNCH OF SMART SOLUTIONS
📢LE CHALLENGE: Create a national event for the launch of a new range with high technological added value (Smart Solutions) with a B to B target, direct customers and product resellers.
👍 THE RESULTS: Conceptualization, production, and organization of a national tour with a concept developed around the electronic construction game Tetris. Creation of a major trade show-type event scenography with tailor-made furniture and branding, product testing, and establishment of an E-Sport competition around an online platform entirely developed for the brand. In figures: several thousand building professionals participating in events in the 4 corners of France, 70 events in 5 weeks, thousands of Smart Game games played offline and online.
- Date :2018 - 04 / 06
- Hub :IS Brand Experience
- Services :Product launch, Roadshow, Event management. , Graphic design 2D / 3D, Creative direction, Stand and fixture design