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SCHNEIDER ELECTRIC

ROADSHOW : PRODUCT LAUNCH OF SMART SOLUTIONS

IS Brand Experience - 2018 - 04 / 06

😄CLIENT : SCHNEIDER ELECTRIC

📅 PERIOD: APRIL - JUNE 2018

📝PROJECT: EVENT TOUR FOR THE LAUNCH OF SMART SOLUTIONS

📱LE CHALLENGE: Create a national event for the launch of a new range with high technological added value (Smart Solutions) with a B to B target, direct customers and product resellers.

👍 THE RESULTS: Conceptualization, production, and organization of a national tour with a concept developed around the electronic construction game Tetris. Creation of a major trade show-type event scenography with tailor-made furniture and branding, product testing, and establishment of an E-Sport competition around an online platform entirely developed for the brand. In figures: several thousand building professionals participating in events in the 4 corners of France, 70 events in 5 weeks, thousands of Smart Game games played offline and online.

  • Date :
    2018 - 04 / 06
  • Hub :
    IS Brand Experience

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SPEEDOVINCI CONSTRUCTION FRANCECCI ILE DE FRANCEMINISTÈRE DES ARMÉES
ISOSTARNIKECOLASFITNESS PARKF.F.RGO SPORTINTERSPORTJORDAN
CDFASF.F.FLE COQ SPORTIFASICSPOLARGAY GAMES PARIS 2018SAUCONYSCHNEIDER ELECTRIC
UNDER ARMOURTRIGGER POINTYONEXRIVPBEATS BY DREBIOCODEXRED BULLDIABOLOCOM
SPEEDOVINCI CONSTRUCTION FRANCECCI ILE DE FRANCEMINISTÈRE DES ARMÉES
ISOSTARNIKECOLASFITNESS PARKF.F.RGO SPORTINTERSPORTJORDAN