😄CLIENT : NIKE / OMS PARIS 1ER AR
📅 PERIOD : 2011 - 2013
📍PLACE : PARIS
📝PROJECT : 10KM PARIS CENTER, 2011/2012/2013 EDITION
📢CHALLENGE : Supporting the Nike brand in the takeover of a major running event as an exclusive title partner in Paris and making it a major sporting event in the running world.
👍RESULTS : Organization, production, management of the event (race, village, activations, production supports) for 3 editions. From 6,000 participants to 12,000 participants, management of 4 weeks of pre-event activations (coaching, vip, fooding, evening, ...) in prestigious places during the 3 years.
© A project managed by the Sport division of Agence IS.
About IS agency : located in Ile de France, near Paris, is an event communication and experiential marketing agency. We support and manage projects from strategy to operational execution. Project of local, national or international scope in the sports, lifestyle, or other markets, we can answer your questions and support you in its optimal realization ...