😄CLIENT : COLAS
📅 PERIOD : JUNE 2022 - FEBRUARY 2023
📍PLACE : FRANCE - WORLWIDE - MARRAKECH
📝PROJECT : COLAS TEAM CUP (3RD EDITION)
📢CHALLENGE : Produce the third edition of the Colas Team Cup for all Colas Group employees (international corporate event for the group's 55,000 employees)
👍RESULTS : After 2 editions, the CTC is evolving. It will be based on 3 competitions: Running, Football and Incredible Talents. On the program for the agency the production of the qualifying global challenge and a maxi final.
5000 participants worldwide for the qualifying phase with tournaments and local selections. After a year of regional selections, 350 athletes and talents meet for the final at the big stadium in Marrakech. All under the watchful eye of the event's ambassador, track and field champion Paula Radcliff (ex-marathon world record holder). All in an exceptional environment with an XL production both sporting and scenic.
In addition to and continuity with the first two editions: management of all digital communication (web, social networks) upstream and live of the event, development of internal communication media, photo and video production, management of ambassadors, scenography... In summary, turnkey corporate event management for a result worthy of a group with a worlwilde dimension.
🎥 Discover the event :
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© A project managed by the Corporate division of Agence IS.
About IS Agency : located in Ile de France, near Paris, is an event communication and experiential marketing agency. We support and manage projects from strategy to operational execution. Project of local, national or international scope in the sports, lifestyle, or other markets, we can answer your questions and support you in its optimal realization ...