😄CLIENT : NIKE
📅 PERIOD: MARCH 2019
📍PLACE : PARIS
📝PROJECT: NIKE EPIC REACT LAUNCH
📢CHALLENGE: Create an event for the launch of the new Nike React Spring - Summer 2019 for fashion / sport / lifestyle influencers.
👍RESULTS: An event combining premium product promotion and sporting discovery (testing with coach and high-level athletes). Results: presence of 20 multi-universe influencers with significant PR impact.
©️ : Photos credit : @Peignée Verticale
© A project managed by the Brand Experience division of Agence IS.
About IS agency : located in Ile de France, near Paris, is an event communication and experiential marketing agency. We support and manage projects from strategy to operational execution. Project of local, national or international scope in the sports, lifestyle, or other markets, we can answer your questions and support you in its optimal realization ...