WOMEN'S MOMENT. ED #2
IS Brand Experience
đCLIENT : ALLTRICKS x NIKE
đ
DATE : APRIL 2025
đPLACE : PARIS
đPROJET : 2ND EDITION OF THE EVENT COMBINING PRODUCT LAUNCH AND BRAND EXPERIENCE
đąTHE CHALLENGE : After a successful first edition, recreate a brand experience aimed at a female target group by associating the launch of the Nike Vomero 18 with a specialist running retailer.
đTHE RESULTS**: Conceptualization, production and organization of the WOMEN'S MOMENT, 2nd edition.
To celebrate the launch of the latest Vomero 18, 80 participants (mother and child duo) enjoyed a fun and sporty afternoon in the capital. Collective training, creative workshops for children, yoga session, T-shirt customization...the program was complete to keep in memory this beautiful moment.
All set up in an impactful and uncluttered visual scenography, with a presentation and product testing set up in the colors of the Nike brand and its star product of the moment.
đ„Find out more about the event:
âĄïžClick HERE
©ïž: Photo Credit : @Maxim Sicard / @Clement Thomas
©ïž: VidĂ©o Credit : @teddy_dewavrin
To discover other projects for Alltricks: click here
© A project managed by the Brand Experience division of Agence IS. *
About IS agency** : located in Ile de France (near Paris) and Lille, is an event communication and experiential marketing agency. We support and manage projects from strategy to operational execution. Project of local, national or international scope in the sports, lifestyle, or other markets, we can answer your questions and support you in its optimal realization ...
- Date :2025 April
- Hub :IS Brand Experience
- Expertise(s)Â :



























